Max Factor and Hollywood's Makeover Men

Max Factor, the brilliant innovator behind early Hollywood makeup technology, measures a woman's face with his "Beauty Calibrator" device in the early 1930s. General Photographic Agency/Getty Images

Hollywood's first makeup artists were exclusively men. Cristen and Caroline highlight how Max Factor and the Westmore boys revolutionized movie makeup artistry and why the industry could use a facelift today.

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