The Hidden Lives of Fashion Bloggers

Chiara Ferragni poses during Milan Vogue Fashion Night Out at Stefanel event on Sept. 6, 2012, in Milan, Italy. Elena Braghieri/Getty Images

If you think it's a lot of work to stay up-to-date on the latest trends, just imagine the average day of your favorite glam fashion blogger. Outlining the industry's evolution from grassroots passion projects to massive money-making Instagram empires, Cristen and Caroline discuss how successful fashion bloggers monetize the artifice of effortless femininity.

Episode Sources:

"The invisible labor of fashion blogging"

"'I cannot be that person': Why the 'Queen of the Mommy Bloggers' had to quit"

"How bloggers make money on Instagram"

"Fashion bloggers, posted and represented"

"Sundance courts a new celebrity crowd"

"How companies force 'emotional labor' on low-wage workers"

Academic Insights:

"'Having it all' on social media: Entrepreneurial Femininity and self-branding among fashion bloggers." Brooke Erin Duffy and Emily Hund. Social Media and Society. Vol. 1, No. 2. July-December 2015.

Topics in this Podcast: Beauty, fashion, pop culture, blogging, women in the workplace